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ESPN |
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Cable sports kingpin ESPN
delivers daily editorial updates on SportsNation, their popular fan interaction area. It also enables user to create their own sports commentary, using the VHost Workshop and the best user creates get posted on the site and played on TV. |
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McAfee's VHost™ Salesperson Increases Online Sales |
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In their ongoing effort to optimize online sales, computer security experts McAfee tested a VHost in their e-store. 50% of visitors to their Virus Scan product page were greeted by a VHost™ character who delivered product information. The results: Average Daily Sales with the VHost™ increased by over 10%! Read the Case Study. |
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Nobok Sports |
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Nobok Sports bring their unique archive of programming to life by launching 20 of the UKs most famous sports legends as avatars. The virtual legends share their memories and viewpoints on everything from Cricket to Football. Each day the homepage features commentaries from these legends of the past.
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Need Holiday Shopping Advice? |
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Who has time to sift through millions of online products and find that special present for that special someone? Now you don't have to. MSN has simplified the Holiday shopping experience with the virtual Shirley Jones Avatar.
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Love Life Stop AIDS |
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For the Swiss Government's 2005 AIDS awareness campaign, agency Euro RSCG Zürich and the production company Station enable users to send personal messages through a talking condom called LOVE LIPS. Surprise a friend, by clicking on the love life link!
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Cendant |
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Rental Car deals have never been easier to find! On this ecommerce site from Cendant, a virtual sales agent points travelers toward the latest specials on hot vehicle models in markets across the country. |
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Accuweather |
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WeatherHost is the first-of-its-kind
virtual meteorologist, created by Oddcast in partnership
with AccuWeather. For up-to-the-minute forecasts for any
US region, just click on the easy to navigate map. |
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L'Oréal |
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L'Oréal is introducing
a new figure to the world of beauty: Lori, L'Oréal's
online skincare consultant. Lori is a living encyclopedia
of skin care do's and don'ts. Visitors can query Lori
about a variety of skincare issues, and even email her
best tips to friends in need. |
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Stephen
King VHost™ |
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Renowned author Stephen
King has enlisted a VHost™
version of himself to deliver his latest news and updates
to fans visiting his official site. |
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Speak2Me |
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Students, meet Lucy, your
virtual teacher. This innovative deployment provides private
one on one English lessons via Artificially Intelligent
VHost™. |
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Love
Tactics |
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Former "Love Connection"
host Chuck Woolery makes his VHost™
debut with "LoveTactics," a proprietary system
for winning and keeping the one you want. Animated Chuck
delivers 46 tips culled from author and acclaimed relationship
expert Tom McKnight. |
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CBS SportsLine |
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Leave it to the writers of CBS Sportsline.com to find a new vehicle for their brilliant insight and analytical commentary. See and hear their top talent give it to you like it is:
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Diamond Destiny |
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The VHost provides first time visitors an insight into Diamond Destiny's Online to In-Store process and increases conversions from visitors to buyers.. |
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CareerBuilder.com |
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To make some serious noise about their superb online job search service, Cramer-Krasselt, CareerBuilder.com's advertising agency, used the VHost Workshop to transform the famous monkeys from their TV commercials into an interactive viral messaging campaign. Choose your favorite chimp, dress her up, add voice and monkey away.
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Cheerioke |
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New Yogurt Burst Cheerios are so good they make people burst into song! Users can phone in karaoke songs and send them to friends, via singing Oddcast avatars. We coupled the VHost Workshop and Oddcast's Karaoke products to deliver a rocking experience.
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Cadbury Adams' Bubblicious |
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Kids are able to create their Bubblicious character, pick a gum flavor and record the character dialog by making a toll free call! Kids can also type in dialog to be spoken by the Bubbly characters via Text To Speech technology.
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Bratz Dolls |
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I love dolls! The Bratz Salon and Bratz Closet lets users beautify the Bratz characters with the latest hair styles and Bratz fashions and then send the stylized characters to friends. In this VHost Workshop deployment, kids can also "Buy" virtual Bratz clothes using Party Points. Lets' play dress up!
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Gillette
Venus |
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Gillette selected the VHost
Workshop as the viral vehicle with which to launch their
new Venus Devine razor.
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Holiday
Inn |
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As reported in AdWeek, Holiday Inn launched a talking Egg-A-Gram
promotion using the VHost™ Workshop platform. Our
cute-but-potent egg-a-grams boasted a 75% open rate and
a 37% pass-along rate.
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RCA
Records |
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RCA Records taps Oddcast
to resurrect Elvis Presley for the digital age. A new
generation of fans is honoring, and emailing the King
with our Elvis version of the VHost™ Workshop.
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BET
(Black Entertainment Television) |
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Hollagram enables viewers
to upload their voices and email video requests and shout-outs
to friends. BET selects the best of the best and airs
them on "106 and Park," television's highest-rated music
show. |
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Durex |
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He's a condom. He's a comedian. He's
a talking prophylactic. Behold Latex Letters, a new brand
extension brought to you by Durex. Visitors to the Durex
site can now create and email custom, talking condom e-cards.
You have to see it to believe it.
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Steve
Madden |
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Fashion lovers can now send
Steve Madden talking E-cards that go one step above and
beyond. Customers can click on the VHost™
characters' shoes, pants, shirts, and accessories and
connect directly to the shopping page of that specific
item within the Steve Madden store. A new generation of
ecommerce tools has arrived, and Steve Madden is making
it work!
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MTV
Virtual Winner |
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Step right up
folks. The mic is open, live, hot.
It's MTV Movie Awards time. Users record personal acceptance speeches
using either their PC mics or by calling a 1-900 telephone
number. Winning VHost speeches will be broadcast
on-air as part of Movie Award related programs.
See TV spot and an overview of Oddcast Playback on TV products here:
WMV
(12M)
MOV
(13M)
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ICQ
Halloween Greeting Cards |
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Instant Messenger Giant
chose the VHost™ to drive its large Halloween Greeting
card promotion. This workshop features new VHost™
monsters for the entire family. |
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McAfee |
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McAfee uses its talking banners to innovatively deliver "Network News," an update on latest security threats to the community. With results beating industry average (see Case Study), MaAfee is making news and driving sales! |
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Heineken |
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Heineken's
2005 Grammy's "All-Access" promotion featured eight VHosts™
who quizzed users on music trivia as they competed to
win 2 passes to the 2006 Grammy Awards! |
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Earthlink |
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Earthlink tapped none other
than Olympic star Misty May to promote its online services. |
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Chrysler Dodge Jeep |
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"Discover Your Ride".
Chrysler Dodge Jeep announces its summer campaign using
ads targeted by gender and geographic location. |
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Vonage
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The broadband phone service
is taking a cutting-edge approach to their online advertising.
Vonage targets users by demographic, behavioral patterns
and sequential messaging. |
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Gillette |
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Targeting the coveted young
female demographic, this talking ad campaign drives usage
of the divine makeover campaign. |
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Achmea |
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The Netherlands premiere
insurance company, Achmea, turned to VHost™ ads to
drive targeted traffic to Achmea's corporate lead generation
site. The ad delivered a click-through rate of 11% and
won the gold medal in the 2004 European Spin Awards. |
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Killington |
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Before you grab your snowboards and skis and hit the slopes, hit the Internet for the latest on weather and skiing conditions from Killington Resort. Using Oddcast's VHost Banner Advertising and Talking Avatar applications, Grove Marketing and Fulgent Media Group created a customizable roll-over banner that reports on daily skiing conditions and can be updated in real-time using Oddcast's 1-800 Update by Phone application.
Bundle up and log on for the latest! |
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Gelink |
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The leading financial services
company in the Netherlands uses Mr Gelink to send qualified
traffic to their main offer page. |
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Coca-Cola |
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Coca-Cola drives traffic
from AOL to their Coke Music Site by targeting the right
demographic at the right time of day. |
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Strivectin |
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Oddcast and
ad serving technologists Hotbar teamed up to deploy a
VHost™ Rich Media Ad Unit for one of Hotbar's clients,
StriVectin, a skincare brand. Get yourself a new look
too, and check out the ad here.
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McDonald's |
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As part of the billion-dollar
launch of their new global 'I'm lovin' it' campaign, McDonald's
of Canada's tapped Oddcast to create a classic piece of anti-advertising: a disembodied,
Artificially Intelligent 'bot named Alex, who banters
with unsuspecting visitors and subtly gauges their interests
based on user responses. Alex reveals an entry form for
one of six incredible prizes - but only if the user says
the magic word! |
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Coke
VideoMixer |
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Looking for a new advergaming angle, Coca-Cola Netherlands selected
Oddcast's VideoMixer application to deliver an immersive,
brand-saturated experience for their online customers.
The best Coke-themed video, as voted by the community
of users, gets aired on TMF – the Dutch MTV. |
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Fruitworks
VideoMixer |
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Pepsi's Fruitworks brand
is using VideoMixer™/AudioMixer™ combination
as a brand builder. |
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Chrysler
PT VideoMixer |
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Mix it up with the PT Turbo Mixer.
Fly graphics, kickin' visuals, hot trax, everything the
Chrysler PT Cruiser fan needs to make her/his own fast
and furious PT Mix. |
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Sony
Lil Animator |
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Users can create an eye-popping
music video. Featuring simple drag and drop timeline editing,
beat sensing technology, and a narration track lip-synched
to animated "talkies," this is one for the digital
history books. |
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